Coimbatore: G Square Group announces the launch of G Square Lavender, a premium residential plotted development in the rapidly growing residential hub of Kovilpalayam, Coimbatore. Building on the strong response to its nearby project, G Square Neelavanam, which was sold out in just 60 days, G Square Lavender is designed to meet the rising demand for secure, well-planned villa plots in this high-growth residential corridor. The project’s strategic location from Sathyamangalam Road gives commuters ease of access for daily commuters.

It is in close proximity to key landmarks such as Kovai Vidyashram CBSE School (1.5 km), KMCH, Kovilpalayam (1 km), Coimbatore International Airport, Educational institutions, healthcare centers and major IT hubs. G Square Lavender also enjoys easy access to Coimbatore’s IT corridors and parks, making it ideal for working professionals and families seeking a balanced urban lifestyle. G Square Lavendar offers 168 premium plots across 9.18 acres, thoughtfully designed to cater to a wide range of buyer preferences. Plots at G Square Lavender start from ₹9.9 lakhs per cent as an exclusive offer for the first 50 bookings only.

Compared to other developments in the Kovilpalayam micro-market, G Square Lavender stands out with one of the most competitive price points, positioned below prevailing market benchmarks while offering upto 50% instant appreciation from day one and strong upfront value with long-term appreciation potential.

Commenting on the launch, Bala Ramajayam, Founder and Managing Director, G Square Group, said, “Kovilpalayam is steadily emerging as one of Coimbatore’s most promising residential corridors, driven by infrastructure expansion and proximity to the IT ecosystem. With G Square Lavender, our vision is to offer customers a secure, well-located plotted development that combines affordability with strong long-term appreciation potential. We remain committed to making land ownership simple, transparent, and future-ready for every buyer.” Land values in emerging suburbs like Kovilpalayam have multiplied in recent years. With increasing investor participation, including NRI interest, and continued infrastructure development, the region is expected to witness sustained appreciation in future as well.