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Coimbatore
KDM’s Kumbh Digital Mela integrates tech with culture
February 27, 2025
Aligns with Digital India and Maha Kumbh’s spiritual and cultural ethos
Coimbatore, February 26, 2025: KDM, the leading lifestyle & mobile accessories brand in India, is further cementing its role in shaping the success of Maha Kumbh 2025 by enduring and meaningful touchpoints with Kumbh Digital Mela. Kumbh Digital Mela is an abbreviation of brand KDM.
Kumbh has transformed as ‘Bharat Ka Spiritual Charger’ with the religious gathering attracting devotees from across India. Likewise, KDM gives lifestyle choices in mobile accessories not only for urban consumers but also for semi urban, tier 2 & 3 cities with value for money quality mobile accessories.
KDM charger featuring Kinetic Dynamic Mobile Charging Testing Technology (KDM-T Technology) is 100% indigenous product designed and made in India to ensure mobile phones stay charged with KDM mobile phone chargers to elevate your spiritual devotion during your time at Kumbh.
In recent years, mobile phones have emerged as ‘Device of Growth’, contributing to the nation’s economy, and no one charges mobiles like KDM does. KDM is hence really Bharat Ka Charger, charging both your mobile and the economy.
India’s religious and cultural tourism has also experienced significant growth, establishing Kumbh as the world’s largest religious gathering and the country as strong in spiritual and cultural ethos.
Scheduled to take place from January 13 to February 26, 2025, in Prayagraj, Uttar Pradesh, the Mahakumbh Nagar is set to be a spectacle with mobile charging stations provided by KDM in over 90 tents. These 90 tents with a capacity of 200 people charging their mobiles atleast twice a day is estimated to charge mobiles of 16,20,000 people over 45 days.
Beyond its spiritual importance, the vast, diverse crowd of devotees will feel the need to stay connected with their loved ones back home by sharing priceless moments on their mobiles which also need to be charged regularly. KDM will ensure mobile phones stay charged with KDM mobile phone chargers.
N D Mali, Founder of KDM said, “As India embarks on its journey of Viksit Bharat by 2047, along with Make in India, we must move forward with the mantra of Make for the World also. Kumbh Digital Mela initiative demonstrates our commitment to leveraging technology and embracing culture for economic advancement and cultural preservation.”
B H Suthar, Co-Founder of KDM added, “Strengthening Digital India calls for local innovation, and unified efforts from the entire industry. KDM will actively promote the high-quality development of its products, aiming to establish itself as a country strong in both tech and culture.”
KDM as a brand has been established as a leading lifestyle and mobile accessories brand for a decade. It has developed a wide variety of products under mobile accessories and lifestyle segments which ranges from mobile chargers, earphones, speakers, neckbands to headphones. It has a strong distribution network spread across India that has enhanced its journey of building India’s largest and most innovative mobile accessories and lifestyle brand.
