Panasonic Life Solutions India – a leading diversified technology company with over 65 years of expertise in manufacturing Air Conditioners (ACs) today introduced its 2025 line-up of Air Conditioners in South India and Coimbatore is an important market for us.

Panasonic’s new range of Residential Air Conditioners (RAC) have been designed to redefine smart living and withstand high ambient temperatures up to 55ᵒC (55 Degrees Celsius) during peak summers. Featuring 61 new models across 1.0, 1.5 and 2.0 tons the new range is now available for consumers across all leading outlets, e-commerce platforms and on the Panasonic Brand Store.

The 2025 range of Air Conditioners can be controlled from Panasonic’s IoT-enabled connected living platform – Miraie app and it offers a unique sleep profile feature helping consumers adjust room temperature automatically ensuring peaceful sleep.

Mr. Abhishek Verma, Business Head, Air Conditioners Group, PMIN, PLSIND said, “India’s AC penetration currently stands at 7-8% and the market is expected to grow by CAGR* 16.5% in (2023-2029). Panasonic AC’s have registered a high growth of approx. 45% in the April 2024 – March 2025 more than the industry average, and Coimbatore continues to remain a strong contributor to this.

Southern India contributes nearly 29% to Calendar Year – CY’24 AC market share and Coimbatore is an important region for us. Backed by a strong demand for smart, energy-efficient, inverter ACs and we expect to grow by 25% in South India during CY ’25.”

“To keep up with growing demand and basis our consumer insights to make our customer’s lives’ more convenient and comfortable, we have strengthened our AC line-up with 61 new RACs models which is among the widest range of Smart RACs across industry. The smart range of RACs feature technologies such as Matter, Miraie, Artificial Intelligence (AI), nanoe air purification technologies, one touch service, 7-in-1 convertible, superior airflow efficiency along with Ecotough outdoor unit to name a few.

Also, in the 2025 line-up, we have now integrated Matter in our 3-star inverter RACs powered by Miraie platform to redefine consumer’s smart home experience. This not only adds convenience but also enhances the total cost of ownership for our customers,” Mr. Verma further added.

The launch of the new range of air conditioners will be supported by a 360-degree marketing campaign which includes a new TVC.