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19 Apr 2024, Edition - 3202, Friday

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Unconventional courses are the future, traditional streams have hit a low

Indrani Thakurata


A recent news on MBA graduates and engineers have thrown many students off guard. According to the article, which based itself on a survey, declared that only 7% of MBA graduates, and engineers are employable and the rest are earning less than 10,000 a month, if they get placed. And it is no secret, that traditional courses have taken a hit in the job market–which has discouraged many students from going for it.

”Yes,many streams in engineering, such as Mechanical Electrical and Chemical have reached a point of stagnation. There are very few jobs in the market and they are not very exciting. Traditional MBA has also reached its tipping point. There is a clear mismatch in the demand and supply. Students are looking for fresh courses that will rule the job market in the coming years,” says Varsha Khandker, Faculty, IIM.

Sneha Tandon of Bangalore has been surfing the net lately, to look for a course that will be exciting and satisfying. She doesn’t want to tread the usual path and isn’t willing to fly to a foreign university for the same.
“It is sad that most universities offer only traditional courses and there is very less scope to learn anything unconventional. We aren’t keeping up with the changing times, taking in account the demands of the modern times. I want to study Luxury Management, and there are very few options to choose from.”

The good news is that, some colleges and institutes are cognizant of the demand for unconventional–subjects of the future, for students like Sneha. Bangalore based iNurture in partnership with Galileo Educational Network from Europe and Golden Valley Education Trust is all set to launch new-age global programs for students at UG and PG level in India. This initiative is aimed at creating an opportunity for the students to gain real-world experience combined with rigorous academics to help them prepare for global careers in the sectors of Luxury Management , Sports Management and Tourism & Hospitality Management, Design and Digital. “India is a growing economy, and this is where all the jobs are. To fill in the demand, we need trained and specialised candidates. And this is where courses such as these help,” says Alex.

MBA in Luxury Management, Tea Tasting, Cartography, Puppetry, Art Restoration, Sports Management and Anthropology are some of the exciting courses that are available for today’s youth. “ We had very few choices growing up. We had to go for the age-old streams, but now Universities are warming up to new areas of learning. Luxury Management makes perfect sense as India is the emerging hub for Luxury Goods and Services, which requires highly skilled and high caliber professionals to manage the Luxury business to provide high level of services to clients demand.

Similarly, Sport too is an expanding industry across the globe and will be a billion dollar industry with a demand for high caliber leaders. IPL, ISL, PRO Kabbadi and Hockey India League are some of the major sporting leagues flourishing in India,” says Ashwin Ajila, Founder & Managing Director, iNurture. Talking on the same lines, Julee Mitra from Cambridge College, Bangalore says, “ Cricket is a religion here.

Other sports are coming up in a big way too. So, it is but natural for the demand for skilled professionals to manage players and the business surrounding it to rise.” Similarly, Dr T Venkat Vardhan, Founder of DNA Entertainment Networks Pvt Ltd. also believes that such courses will be the future. “The vocational, allied and technical disciplines need to be paid attention to, and through Golden Valley Education Trust, I am trying to do that.” Responding to a change in environment Vinith Kumar, Student of Vibgyor International says , “ I want to perhaps study Spa Management,let’s see who offers that. Or else, have to move abroad.”

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