Mumbai, Maharashtra, India
Purplle, India’s first personalized beauty discovery platform has joined Google’s Sand Hill program in India. Introduced in 2016 in India, Google Sand Hill program partners with high growth companies and works with them across products areas to help them navigate the challenges as they become the next generation of top companies.

Purplle, founded in 2012, has been an unparalleled success story in the online beauty space in India. Founded by IITians Manish Taneja, Rahul Dash and Suyash Katyayani, Purplle has turned operationally profitable in just 4 years. Starting with sales of just Rs. 40,000 in the first month of its inception, Purplle have a monthly turnover of Rs.15 cr today. Its network consists of millions of customers, 650 brands, and 50,000 SKUs. Over the past 5 years, Purplle has received a funding of USD 7 million from IvyCap Ventures, JSW Ventures, Blume Ventures, Mumbai Angels, The Chennai Angels & top tier angel investors including Vinay Menon and Nikhil Vora.

Purplle joins about 150 startups that have been a part of this program globally over the past 3+ years. 11 of its alumni have already achieved a billion-dollar evaluation. The Google Sand Hill Program has prestigious VC partners who recommend promising companies based on technical and market disruption potential.

Said Suyash Katyayani, CTO & Co-Founder – Purplle.com, “The Google Sand Hill Program is at the forefront of technology innovation, the most exciting place to be for startups such as Purplle. What we look forward to, apart from mentorship, are early access to pilot programs, higher-touch customer support, access to new products and partnerships that companies of our size normally wouldn’t otherwise receive. It feels great to be in one of the most enviable programs in the world for startups, and we hope to make the most of it because if we gain, our patrons gain!”

This engagement will see Purplle benefit from Google’s vast knowledge bank, international network and support system. As the third largest startup hub in the world, India is on every technology giant’s global plans. With Purplle making it to the Google Sand Hill Program, it takes India with it to the international platform. Only good can come of it!