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22 Aug 2019, Edition - 1500, Thursday

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Coimbatore

Knitwear garmenters keen to develop and market wool-based products

Covai Post Network

As the potential for wool products is huge globally, knitwear garment exporters from nearby Tirupur are keen in doing business in the sector, a senior official in Woolmark Company, producing Merino wool, has said.

The company had conducted a workshop to educate manufacturers and exporters on the natural properties of the fibre and up skill their technical expertise, in June last year and a few companies had successfully developed samples of garments made by wool, Woolmark company Country Manager India, Arti Gudal, said.

Arti was in Tirupur two days ago for the secondary level workshop to help impart knowledge and technical skills about Australian Merino
wool to the manufacturers and exporters.

“The southern region is a crucial market for the Company due to its rapid growth in ready-made knitted garments and existing skill set that has endless potential, Arti said in a release today.

Stating that the company wanted to encourage manufacturers and exporters to use Merino wool as a fibre and provide them with the necessary technical support,she said that they were extremely cooperative throughout and have established a keen interest in developing fabric using this fibre throughout their supply chain.

“Our joint efforts will help produce and position Merino wool garments in a different light, and drive consumption locally as well as globally,” she said.

Apart from sweater, wool could be used in manufacture of sports wear, T-Shirts and casuals, with a special quality to use in both hot
and cool climatic conditions, she said.

Tirupur Exporters’ Association (TEA) President, Raja Shanmugham said that wool knitwear products are a good opportunity for the industries to diversify their product ranges.

It was TEA’s mission to reach a goal of Rs.one lakh crore exports in another four year and thank Woolmark for extending its technical support in developing the Wool market in Tirupur, he said.

The Company, a subsidiary of Australian Wool Innovation and is the global authority on wool, Arti said adding that it carries out research, development and marketing along the Worldwide supply chain of Australian wool on behalf of 55,000 wool growers that help fund the company.

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