April 23, 2018
On April 16, 2018, NAA launched a new English-language tourist information website to provide the ever-increasing numbers of overseas visitors to Japan with information on tourist attractions around Japan and how they can be accessed from Narita Airport.
The purpose of the website is to enable visitors to experience a comfortable, convenient journey and stimulate inbound tourism demand by familiarizing them with Japan's attractive tourism locations before they depart or when they arrive at Narita Airport.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20180418005504/en/
Home page screenshot (Graphic: Business Wire)
Website Outline
Title: Tokyo-Narita Japan Explorer
URL: https://en.tokyonarita.jp
Target Audiences: Overseas residents planning to visit Japan, and overseas visitors using Narita Airport.
Multi-lingual Content: In addition to English, starting in July the site will be available in Traditional Chinese, Simplified Chinese, Korean, and Japanese.
Key Characteristics: The website title is designed to be easy for overseas tourists to find when doing a Web search for words “Tokyo” or “Japan”, and the website introduces top tourist destinations easily accessible from Narita Airport and directions for getting to each.
Primary Features of the New Website
Chatbots
Narita Airport introduced an English-language chatbot service for passenger terminal information in November 2017, and is now introducing a specialized chatbot service for tourism information for locations near the airport.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180418005504/en/