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23 Apr 2024, Edition - 3206, Tuesday

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System Professional Launches the INESSENCE Range with Soha Ali Khan

Covai Post Network


Leading luxury haircare brand – System Professional launched their new INESSENCE range inspired by the energy of nature and the power of science to reactivate the natural energy of hair. The launch event was held at Yogisattva, Mumbai and saw the guests enjoying activities with a specially curated meditation and smoothie making session.


Soha Ali Khan at the System Professional INESSENCE Launch Event


Actress Soha Ali Khan was also seen enjoying the meditation session and other activities held at the launch event. Speaking at the event, Soha said, “I experienced the goodness of the INESSENCE treatment and I’m loving how soft my hair feels. The best part about the range is that it’s free from silicones, sulfates and parabens and yet leaves your hair nourished and rejuvenated!” Nishka Lulla, Shikha Talsania, Adhuna Bhabani and Ahsaas Channa were also seen enjoying the afternoon soiree among others.


Soha Ali Khan, Shikha Talsania and Adhuna Bhabani at the System Professional INESSENCE Launch Event


Comprising of minimum 91% natural origin ingredients, the System Professional INESSENCE range is formulated without sulfates, parabens or silicones, leaves the hair rejuvenated, moisturized and healthy-looking, while removing environmental impurities and protecting against UV-rays.


The new System Professional INESSENCE range combines the energy of nature and the power of science to recharge the natural energy of hair making you feel #RebornNaturally.


The modular line up inspired by nature is ideal for all types of hair. The INESSENCE range includes the following products:

  • System Professional Hair Rejuvenating Shampoo – Price Rs. 1950 for 200ml

  • System Professional Hair Rejuvenating Cream – Price Rs. 2400 for 200ml

  • System Professional Hair Rejuvenating Treatment – Price Rs. 2800 for 200ml

  • System Professional Hair Rejuvenating Spray – Price Rs. 2300 for 125ml


For additional information, please visit: www.systemprofessional.com or follow @systemprofessional on Instagram.


The entire range of System Professional INESSENCE can be purchased in System Professional partner salons – Jean Claude Biguine, BodyCraft, BBlunt.


About Coty Inc.

Coty is one of the world’s largest beauty companies with approximately $9 billion in pro forma revenue, with a purpose to celebrate and liberate the diversity of consumers’ beauty. Its strong entrepreneurial heritage has created an iconic portfolio of leading beauty brands. Coty is the global leader in fragrance, a strong number two in professional salon hair color & styling, and number three in color cosmetics. Coty operates three divisions – Consumer Beauty, which is focused on mass color cosmetics, mass retail hair coloring and styling products, body care and mass fragrances with brands such as COVERGIRL, Max Factor and Rimmel; Luxury, which is focused on prestige fragrances and skincare with brands such as Calvin Klein, Marc Jacobs, Hugo Boss, Gucci and philosophy; and Professional Beauty, which is focused on servicing salon owners and professionals in both hair and nail, with brands such as Wella Professionals, Sebastian Professional, OPI and ghd. Coty has over 20,000 colleagues globally and its products are sold in over 150 countries. Coty and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment.


For additional information about Coty Inc., please visit www.coty.com.

Source: Newsvior

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