August 10, 2019
Leading influencer management company, en:lyft hosted a power packed “en:fluence – The Creator Summit…” in Vashi, Navi Mumbai. The event brought together influencers, brands, content creators, media marketers, and many more from around the globe under one roof.
Panel discussion on ‘Influencers in the Marketing Ecosystem’ witnessed experts from the industry (L to R) Ajay Kudva, Saurabh Sancheti, Savio Joseph, Sunu Nair and Mandeep Singh
The event kick-started with an introduction from Mr. Ajay Kudva, Founder and CEO at en:lyft and followed by keynote from Mr. Umesh Upadhyay, President & Director – Media at Reliance Industries Limited. The event had breakout sessions and panel discussions, to meeting with the brands, and the list goes on. The summit also incorporated interesting sessions on video marketing, content marketing, developments in social media, monetisation, community building & much more and finally concluded with adrenaline filled performance by “The Unwind”.
en:lyft Founder and Director Ajay Kudva (Right) and Influencer Management Head at en:lyft Stafford Fernandes addressing a press conference organised by Kapil Jain, Graphitto Labs
en:fluence is an initiative started by Ajay Kudva, founder of en:lyft. Enthusiastic attendees gathered to discuss social media strategies, network, learn new skills, and connect in person with the top influencers in multiple niche segments. The event saw participation from several renowned influencers including Sharmaji Technical, Technical Yogi, TechBar, Palash Sen (Euphoria), Ruchira Jadhav, Namrata Pradhan (Madhura from Chattriwali), Abhijeet Shwetchandra (Baaji), Dino James, Nita Shilimkar and AJ (Oye it's Prank), Radha Sagar, Parvinder Singh, Rajeev Raja and Him-eesh Madaan, Mahatmaji Technical, Ask CarGuru and many more.
Commenting on the event, Mr. Ajay Kudva, Founder and CEO at en:lyft said, “en:lyft aims to create a community of content creators that fosters creativity & enhance brand collaborations. Over the past one year en:lyft and its 120 exclusive influencers, having a collective subscriber base of 60Mn+; have helped over 150 brands to create 2000+ pieces of content that achieved over 2.3 Billion views & 50 Mn+ engagements. en:fluence is a tribute to these prolific content creators & a platform to setup the roadmap for the years ahead.”
As per a recent report, while Instagram has over a billion monthly active users globally, its parent company Facebook has over 2.38 billion monthly active users and over 16 million people log in to Twitter every day. WhatsApp is another powerful platform which has over 300 million users in our country. India is also the largest and fastest growing audience in the world with more than 265 million monthly active users for You Tube.
Influencer management head at en:lyft, Stafford Fernandes said, “en:fluence is one of our major milestones. Stay tuned to see many major milestones in this journey called en:lyft."
About “en:fluence – The Creator Summit…”
en:fluence is the premier influencer content summit, drawing influencers, brands, content creators, and attendees from across the globe. This event connects attendees with thought leaders, influencers, and new media content and brands. en:fluence is owned and conducted by Enlyft Networks based in Mumbai, Maharashtra.
More details are available at www.enfluence.in.
About Enlyft Networks, “en:lyft”
Led by Ajay Kudva, Enlyft Networks is a leading influencer management company in India. In a short span of time, en:lyft was able to build-up an influencer Eco-System bridging the gap between Brands and Influencers. Over the last one year they have been managing 100+ influencers & have been responsible for 5000+ content activations.