November 8, 2023
Coimbatore : Taco Bell, the world’s leading Mexican-inspired restaurant brand, has recently unveiled its all-new “Crave & Save” menu. A selection of Mexican-inspired delicious delights, the latest value-for-money menu features six delectable offerings starting at an exceptional value of Rs. 69*.
Boasting multiple enticing options designed to delight your taste buds, the “Crave & Save” menu provides great taste, quality, and value. Among its crunchy, cheesy, and bold offerings are three delectable vegetarian varieties, including Crispy Potato Taco, Crispy Potato Wrap, and the Cheese Quesadilla, starting at just INR 69. In addition, for non-vegetarian lovers, there are three equally mouthwatering alternatives: Crispy Chicken Taco, Crispy Chicken Wrap, and the Cheesy Chicken Quesadilla, priced at only INR 99.
Commenting on the introduction of the latest menu, Harneet Singh Rajpal, CEO, Burman Hospitality Private Limited, Taco Bell’s exclusive franchise partner in India, said, “At Taco Bell India, we understand that the dining landscape is changing, and consumers are seeking more than just a meal; they want an exceptional experience that is light on the wallet and heavy on the taste. Catering to this consumer conduct, we are thrilled to debut the “Crave & Save” menu, which starts at INR 69*. A true reflection of our dedication to deepening our bond with our younger Gen Z consumers, this menu provides a selection of mouthwatering meal choices at affordable prices. Given that value for money is a major factor influencing brand consideration in today’s market, we are excited to welcome consumers to satiate their cravings while stocking their savings stash! We hope to bring joy and flavour to the continued celebrations of Taco Bell lovers as this offer comes at a festive time.”
To unveil this exciting offering, Taco Bell India will launch a captivating digital campaign featuring a 10-second product creative across its social media platforms. Available nationwide, the “Crave & Save” menu aims to make every meal a memorable experience.